Coldwell Banker Realty Santa Cruz County

Welcome, I'm glad you're here.

I’m Greg Mann, the Non-Competing Manager for our Santa Cruz County offices. Born and raised here in Santa Cruz County, I’ve spent my entire career helping agents and clients thrive in this unique and vibrant market.

Our offices are among the most established in the county, built on a long history of success and a fun, collaborative culture. What sets us apart is the way our agents share their knowledge and experience, supported by the global strength of Coldwell Banker. It’s a place where professionalism and community come together—and where agents grow their business while truly enjoying the journey.

As a second-generation Santa Cruz County broker, I bring both local insight and a modern, tech-savvy approach to management. I don’t compete with my agents—I focus entirely on supporting them. From one-on-one coaching and business planning to in-office training in contracts, technology, and lead generation, my role is to help our associates succeed at every stage of their career.

Agents here also benefit from unmatched risk management resources and enhanced property marketing support, giving them—and their clients—a clear edge in today’s market.
Outside the office, I stay deeply connected to our industry and our community. As a Director at the Santa Cruz Association of REALTORS® and an active member of multiple local organizations, I work to ensure our profession stays strong, ethical, and forward-looking.

Most of all, I believe in creating a cooperative, supportive, and fun culture where agents feel both challenged and encouraged. Whether you’re an experienced REALTOR® or new to the business, Coldwell Banker Realty in Santa Cruz County is a place where you can grow, thrive, and belong.